WOOCS 2.2.1



(Frequently Asked Questions)


Estelle & Thild

Organic Certification

Vegan Products & Animal testing

Products & Ingredients

Order & Delivery



Estelle & Thild


Q: What’s the story behind Estelle & Thild?

Inspired by her daughters, Estelle & Mathilde, Pernilla Rönnberg founded Estelle & Thild in 2007, with the vision to create a beauty company that, with the next generation in mind, is sustainable and environmentally friendly.
”The idea behind the brand came to me when I had my children Estelle and Mathilde, and felt that I wanted to do something positive with my career – I wanted to make a difference. I developed a sustainable business that produces certified organic products without compromising on innovation, experience or results.” – Pernilla Rönnberg

Q: What makes Estelle & Thild different from other brands?

Estelle & Thild is a Swedish, certified organic beauty brand. All products are based on pure, bioactive ingredients that are both effective and nourishing, providing visible results. We do not want our consumers to have to compromise when creating their beauty routine – all products should give ultimate results while being good for both body and the environment around us. This is our vision and what drives us in our everyday work. Estelle & Thild is the new generation of certified organic beauty.


Organic Certification


What does organic certification mean and why is it so important?

All our products are certified organic Ecocert. This has been an important pillar of our brand since the start. We want to be transparent when it comes to communicating our products and their contents. Within the beauty category there are many brands claiming to be organic or natural without proof. Ecocert is an independent auditor that guarantees that our products are certified organic. Ecocert inspects and regulates everything from production and ingredients, to finished product, but also shipping, marketing materials and packaging. It’s hard for many companies to meet these regulations. The certification guarantees that all products are safe and sustainable for our health and the environment.

Ecocert Certification requirements:

No less than 95% of the plant extracts must be certified organic
No less than 95% of the total content must be of natural origin
No less than 10% of the product must contain organic ingredients (water counts as natural)

Our BioMineral Makeup range is Cosmos by Ecocert Greenlife Certified, and the requirements are:

No less than 95% of the plant extracts used must be certified organic.
No less than 20 % of the total product must be organic, when at least 80 % of the total product consists of natural minerals.
No less than 10% of the total product must be organic, when 80% or more of the total product consists of natural minerals.
Natural minerals and water are rigidly quality inspected natural ingredients derived from nature and cannot be considered organic.


Vegan Products & Animal testing

Q: Do you test on animals?

No. We are cruelty-free certified by PETA, which means that no animals has been harmed during the process of producing our products. We have never, and will never, test our products on animals.

Q: Are your products vegan?

Besides from being certified organic, we have a wide assortment of vegan products as well. All our vegan products are marked with the PETA symbol. All our skin care is Vegan.

We have chosen to use beeswax in selected products due to its nourishing properties. The beeswax we use is cruelty free, so no bees are harmed in the process of producing or extracting the wax. This is also a criteria set by Ecocert. Some of our makeup products contain the ingredient Carmine, which is a non-vegan pigment, used to create natural red shades.

All Skin Care is Vegan.

All Vanilla Tangerine & Citrus Menthe Body Care products are vegan

BioCare Baby Mild Shampoo
BioCare Baby Body Wash
BioCare Baby Comforting Body Oil
BioCare Baby Pregnacy Body Oil

BioMineral Silky Finishing Powder 112
BioMineral Silky Finishing Powder 122
BioMineral Silky Finishing Powder 124
BioMineral Silky Finishing Powder 114
BioMineral Healthy Glow Sun Powder Medium Matte
BioMineral Healthy Glow Sun Powder Sheer Shimmer
BioMineral Healthy Glow Sun Powder Light Matte
BioMineral Fresh Glow Satin Blush Nude Sienna
BioMineral Fresh Glow Satin Blush Soft Pink
BioMineral Fresh Glow Satin Blush Dusty Rose
BioMineral Silky Eyeshadow Quartz
BioMineral Silky Eyeshadow Walnut
BioMineral Silky Eyeshadow Marble
BioMineral Silky Eyeshadow Blonde
BioMineral Silky Eyeshadow Noir
BioMineral Silky Eyeshadow Bare
BioMineral Silky Eyeshadow Icy copper
BioMineral Silky Eyeshadow Cocoa
BioMineral Silky Eyeshadow Smoke
BioMineral Silky Eyeshadow Sparkling Caramel
BioMineral Silky Eyeshadow Urban Earth
BioMineral Silky Eyeshadow Slate
BioMineral Healthy Glow Foundation 123
BioMineral Healthy Glow Foundation 115
BioMineral Healthy Glow Foundation 113
BioMineral Healthy Glow Foundation 111
BioMineral Healthy Glow Foundation 121
BioMineral Healthy Glow Foundation 125
Healthy Glow Foundation Brush
Silky Finishing Powder Brush
Fresh Glow Satin Blush Brush
Healthy Glow Sun Powder Brush
Silky Eyeshadow brush
Silky Eyeshadow Blending brush

BioCleanse Micro Scrub
Lip Balms
BioCare Baby: S.O.S Diaper cream, All weather cream, Baby Body Lotion
BioMineral Mascaras
BioMineral Lip Glosses
BioMineral Lip Balms

BioMineral Fresh Glow Satin Blush – shade Sweet Coral
BioMineral Silky Eyeshadow – shades Soft Plum, Dark Mauve, Cold Brown and Brown Ash


Products & Ingredients


Q: How do I choose the right product for my skin type?

We have developed four skin care ranges– one for every concern. Each range contains ingredients that are specifically chosen to cater to different skin care needs. We want it to be as simple as possible for you to create a skin care routine that suits your needs – and give you great results. BioCalm is specifically developed for sensitive skin, BioHydrate moisturizes, BioDefense is age-preventative skin care, and Super BioActive is a powerful anti-ageing range that reduces visible signs of premature ageing.

Q: What is the shelf life of your products?

Our products have a shelf life of 3 years if they are unopened and stored at room temperature. Since our products contain natural ingredients they shouldn’t be exposed to extreme temperatures, sunlight or bright light.

An open product has a shelf life of 6-23 months. You will find more info on the packaging.

Q: Does your products contain gluten?

No, all our products are gluten free.

Q: Does your products contain glycerin?

Yes, most skin care products today contain glycerin as it is a highly moisturizing ingredient. The glycerin we use is both natural and plant based.

Q: Do you sell products with SPF/Sunscreen?

No, we do not have sunscreen/SPF in any of our products.


Order & Delivery


Q: How do I place an order?

You can browse by Skin Care, Body Care, Makeup, Baby Care and Gifts. When you find the product you are looking for, simply click ‘Add to Bag’. The item will appear in your shopping bag at the top right of the screen. When you’ve finished browsing and are ready to place your order, click on your shopping bag and then ‘Proceed to Checkout’.
You can check out as a Guest or through your account by logging in at ‘My Account’.

Q: What payment methods do you accept?

We accept VISA and MASTERCARD through Stripe or Klarna Invoice for all Swedish customers..

Q: How much does shipping within Sweden cost?

Shipping is free on all orders within Sweden containing a minimum of two products*.

*This offer can not be combined with other offers or discounts.

Q: How much is shipping to Denmark, Finland and Norway?

Shipping for orders less than 600 SEK to Denmark, Finland and Norway is 69 SEK.

Q: How much is shipping on international orders?

Shipping within Europe costs 69 SEK and 89 SEK for the rest of the world.

Q: Do I pay Swedish VAT on my order (25%)?

All orders shipped within the EU are inclusive of the 25% moms (VAT). All other orders are shipped DDU, exclusive of 25% moms (VAT) meaning the customer is responsible for paying any local duties and taxes.

Q: When will I receive my order?

A: We dispatch orders during weekdays. Within Sweden delivery is 1-3 working days after dispatch; Europe: 2-5 working days; Rest of the World: 7-14 working days.

Q: Why have I not received my order?

A: If your order hasn’t arrived within the above time frame, you are welcome to contact our customer service team at weborders@estellethild.se. Remember to include your order number.


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